Web Analytics

KOL DATABASE

A

KOL

database is often more than just a database — it’s a strategic asset that can power

KOL

decision-making across many different teams and support you throughout all the stages of your product life-cycle.
Firefly MAX is an amazing,

syndicated

,

quant-driven

KOL

database powered by a mass of hard data overlaid with a wealth of analytics thus giving you an unparalleled objective of the entire

KOL

landscape. Simply select the indication of interest, and you’re ready to explore the

KOL

landscape with analytical functionality & visualisation tools that you simply won’t find anywhere else.
Firefly PRO is how we present the results of all our

bespoke KOL identification

and

mapping research

. Firefly PRO integrates and blends together multiple data sources and multiple research methodologies to give you a single coherent picture of the entire

KOL

landscape, addressing all levels of the

KOL

pyramid. You now have the power to utilise multiple lenses — quantitative, qualitative, peer-to-peer, affiliate-led, and others — to identify, map, and validate your

KOL

s in a truly holistic manner. All the methods, research, and outputs are fully customisable to your precise needs.

Services & Tools

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Digital Platforms Services General



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